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Google analytics event value

What is Event label in Google Analytics?

The ‘event label’ is the name assigned to the web page element, whose users’ interaction you want to track. You can use any value of type ‘text’ as an event label. … Note: Google Analytics report event label as a dimension in its reports.

How do I see events in Google Analytics?

To see Events reports:

  1. Sign in to Google Analytics.
  2. Navigate to your view.
  3. Open Reports.
  4. Select Behavior > Events.

What are custom events in Google Analytics?

Custom events are implemented by adding an HTML event to an element of your web page (e.g., clicks, loads, mouse-overs, etc.) and then using some of Google’s standard Google Analytics JavaScript to send event data to your account.

Is Google Analytics Free 2020?

Is Google Analytics free? There’s a free and a paid version of GA (the latter is called Analytics 360).

What is Event Tracking Google Analytics?

Google Analytics Event tracking is a useful feature that allows you to record interactions with elements of your website which aren’t tracked as standard within Google Analytics. … You can set up event tracking manually on each link or use Google Tag Manager to automate your event tracking.

Where do I put Google Analytics code?

The code should be added near the top of the <head> tag and before any other script or CSS tags, and the string ‘UA-XXXXX-Y’ should be replaced with the property ID (also called the “tracking ID”) of the Google Analytics property you wish to track.

What Cannot be collected by the default Analytics tracking code?

What cannot be collected by the default Analytics tracking code? Correct answer is: User’s favorite website.

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Can Google Analytics track button clicks?

You can use Google Tag Manager to track button clicks into Google Analytics without needing to modify the code on your website. I’m going to walk you through tracking clicks on a button used in a form, but you can use the same technique for tracking buttons in your navigation, banners, content, and more.

What is bounce rate Google Analytics?

About bounce rate

Bounce rate is single-page sessions divided by all sessions, or the percentage of all sessions on your site in which users viewed only a single page and triggered only a single request to the Analytics server.

What is unique events in Google Analytics?

Unique Events are interactions with content by a single user within a single session that can be tracked separately from pageviews or screenviews.

How does Google Analytics calculate bounce rate?

According to Google bounce rate is calculated in the following way: Bounce rate is single-page sessions divided by all sessions or the percentage of all sessions on your site in which users viewed only a single page and triggered only a single request to the Analytics server.

What are custom dimensions in Google Analytics?

Include non-standard data in your reports. Custom dimensions and custom metrics are like default dimensions and metrics in your Analytics account, except you create them yourself. You can use them to collect and analyze data that Analytics doesn’t automatically track.

Is Google Analytics hard to learn?

Google Analytics can be difficult to understand and dissect. Mining through the complex metrics of Analytics is a little like gold mining. … After struggling for months, I found my mistake – I was jumping into the advanced Analytics lessons before understanding the basics and was not following a proper learning process.

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What Google Analytics do?

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic, currently as a platform inside the Google Marketing Platform brand. … Google Analytics provides an SDK that allows gathering usage data from iOS and Android app, known as Google Analytics for Mobile Apps.

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