Google analytics

Quick Answer: What Is Content Drilldown In Google Analytics?

Google’s content drilldown feature allows you to start with a directory or page. Simply click to go down a level. Along the way, you can view the engagement metrics at each point, drilling down until you get an accurate picture of how each piece of content performs.

What is Drilldown in a page?

The Drilldown page appears when any number that is blue and underlined in the report is selected. Case level data are provided for the number selected in the form of a spreadsheet. Each row represents a child or child record. Columns provide information about that child.

What is content report Google Analytics?

The content reports in Google Analytics offer useful data, including detailed interaction data on all pages, data broken down by subfolder, pages on which visitors entered the site, and pages which have been the final page of a session.

What is site content Google Analytics?

The Site Content reports are a series of reports that, as the name suggests, shows you how users interact with your website content. The sub-reports are: All Pages — Shows the best performing and least performing content by URL in terms of high level metrics and page value.

What is the All Pages report in Google Analytics?

The All Pages report displays the top pages on your website based on traffic, as well as each page’s pageviews, unique pageviews, average time on page, entrances, bounce rate, % exit and page value. Page value is the Transaction Revenue + Total Goal Value divided by Unique Pageviews for the page or set of pages.

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How do I use content drilldown in Google Analytics?

Google’s content drilldown feature allows you to start with a directory or page. Simply click to go down a level. Along the way, you can view the engagement metrics at each point, drilling down until you get an accurate picture of how each piece of content performs.

What is a benefit of a drilldown report?

A drill-down report allows the user to navigate the data from a comprehensive view of the data to a more detailed one. Therefore, the user can be taken to a more granular level of the data by clicking a specific visualization element on the web report.

What is content report?

What is a content marketing report? A content marketing report is a way that you can analyse various metrics that show how your content is performing. It allows you to view what is and isn’t working, making you aware of what content needs to be changed, improved, or kept ongoing in order to reach your business goals.

What is content data Analytics?

Content analytics is the act of applying business intelligence (BI) and business analytics (BA) practices to digital content. Content analytics software uses natural language queries, trends analysis, contextual discovery and predictive analytics to uncover patterns and trends across a company’s unstructured content.

How do I view content in Google Analytics?

You’ll find this under Behavior > Site Content > All Pages. Within this section, you will also see primary and secondary dimension data you can filter to get a more detailed view of your content. For instance, you can sort page views by source, average time spent on page, page value, bounce rate, and so on.

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What is content grouping Google Analytics?

Content Grouping lets you group content into a logical structure that reflects how you think about your site or app, and then view and compare aggregated metrics by group name in addition to being able to drill down to the individual URL, page title, or screen name.

What is the default primary dimension of the content drilldown report?

“In Behaviour > Site Content > Content Drilldown, page path level 1 is the primary dimension, and is the first page a user visited.

What are conversions in Google Analytics?

What Are Conversions? A conversion takes place when a visitor to your site takes an action you care about and “converts” to a customer. This could be through filling out a form, completing a purchase, or by simply showing a high level of engagement with your site.

What is a content drilldown report?

The content drilldown section within Google Analytics shows the taxonomy of your site, what the organization looks like, and where people interact on your site. Within this report, you can see how many page views a URL gets, the bounce rate, the exit rate, and the time spent on the page.

What is the difference between all pages and content drilldown?

All Pages: engagement metrics for each page on your site. Content Drilldown: engagement metrics for directories and pages on your site. You can drill into directories to see subdirectories and individual pages. Landing Pages: Acquisition, behavior, and conversion metrics for the landing pages on your site.

What is the difference between landing pages and all pages in Google Analytics?

Landing pages will show you how people entered your web site and it is good for acquisition analysis. All pages report will show you how your pages perform regardless if they entered the site through that page or not.

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