Google Analytics reports Source and Medium as default traffic source dimensions for each website visitor or user who comes to your site.
Where is traffic source in Google Analytics?
To check traffic sources on specific pages:
- Log into Google Analytics.
- Click ‘Behaviour -> Overview’.
- Click the page you want to analyze.
- Click the Secondary dimension drop down menu.
- Within the drop down menu, click Acquisition -> Source (or medium, depending if you want to see general or specific traffic sources).
What is traffic sources in Google Analytics?
In Google Analytics, the breakdown of where users found your site is known as “traffic sources”. According to Google, every referral to a website has an origin, or “source”, and there are many possible sources.
What are the dimensions of a traffic source?
Traffic Source Dimension in Google Analytics. Medium: This tells you the type of site the referring site is. Basic traffic mediums include organic, cpc, referral, email and none. None, in this case, is usually attached to the Direct source type, as opposed to not having a medium.
What is Google Analytics google source?
Source: the origin of your traffic, such as a search engine (for example, google) or a domain (example.com). Medium: the general category of the source, for example, organic search (organic), cost-per-click paid search (cpc), web referral (referral).
What is a dimension in Google Analytics?
A descriptive attribute or characteristic of data. Browser, Landing Page and Campaign are all examples of default dimensions in Analytics. A dimension is a descriptive attribute or characteristic of an object that can be given different values. Use them to help organize, segment, and analyze your data.
What are traffic sources?
Definition: Traffic source in the simplest form can be defined as the origin through which people found your site. Every session or visit to your website has origin or source of the hit. Traffic sources can be easily categorized as direct traffic.
What is not considered a source in Google Analytics by default?
By default, “Email” is not considered as a “source” in Google Analytics. Explanation: “Email” is not considered as a source in Google Analytics.
Which sources available in Google Analytics?
Possible sources include: “ google” (the name of a search engine), “facebook.com” (the name of a referring site), “spring_newsletter” (the name of one of your newsletters), and “direct” (users that typed your URL directly into their browser, or who had bookmarked your site).
What is a secondary dimension in Google Analytics?
A “secondary dimension” is an additional report dimension for more specific analysis in Google Analytics. It is a key-value that provides an additional level of sorting and/or aggregation in your report.
Which two of the following are sources in Google Analytics?
Google Analytics tracks traffic to your website from two basic referring sources:
- Organic campaigns. From an unpaid search engine results link, a referral from another website (such as a blog), and direct traffic.
- Paid campaigns. From Google Ads, paid search engine keywords, or non-Google Ads providers.
What are 4 common traffic channels to measure?
Here is a list of 4 common traffic channels:
- Organic Search: Traffic from the Search Engines.
- Referral: Traffic from other websites.
- Direct: Traffic from Typed in traffic, bookmarks or non browser sources.
- Paid Traffic: Traffic you have paid money to get to your website.
What metric dimensions combination is not valid?
Explanation: Sessions and Bounce Rate come under metrics. That’s why “Sessions / Bounce rate” is not a valid metric-dimension combination.
How GA can identify traffic source?
Access the Source/Medium Report
- To access the report, open Google Analytics and go to Acquisition > All Traffic > Source/Medium.
- Scroll down the page to see the list of traffic sources for your site.
- The far-left column of the Source/Medium report identifies the traffic source and the medium.