Google analytics

FAQ: How To Setup Event Tracking In Google Analytics?

Auto-event tracking options

  1. Log into Google Tag Manager.
  2. Select “Tags” from the left-hand side.
  3. Create a new tag and select Universal Analytics as the Tag Type.
  4. Set your Google Analytics Tracking ID.
  5. Choose “Event” for the track type.
  6. Set your Event Category, Action, Label and Values.
  7. Set your triggers as required.

How do I set up event tracking in Google Analytics 4?

If you go to Admin > Data Streams > Select the web data stream, the following window will open where you will see a section called Enhanced Measurement. By default, this feature is enabled and will automatically track the following events: Page view (event name: page_view) Scroll (event name: scroll)

Can events be tracked as Goals in Google Analytics?

Events and goals serve different needs, they provide you with different sets of information and are available in different types of reports. Here’s an overview of the steps you’ll need to take to track events goals in Google Analytics: Configure a custom event. Test the goal in GA real-time reports.

How do I see event tracking in Google Analytics?

To see Events reports:

  1. Sign in to Google Analytics.
  2. Navigate to your view.
  3. Open Reports.
  4. Select Behavior > Events.

How do I create a event in GA4?

How to set up custom events GA4 using GTM

  1. Step-1: Log in to your GTM account and then click on ‘Tags’ in the left-hand side menu:
  2. Step-2: Click on the ‘New’ button to create a new tag:
  3. Step-3: Name your tag ‘Button Click’ and then click on ‘Tag configuration’.

What is the difference between events and goals in Google Analytics?

The main difference between a goal and an event in Google Analytics is that goals are tied to actions that affect website revenue, while events track website behavior that does not have to do with reaching a specific page on your site.

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How do I track submissions in Google Forms Google Analytics?

Method 2. Submit form trigger in Google Tag Manager

  1. Activate form variables. For this purpose, open the Variables menu in GTM, click Configure, and select all variables in the Forms section:
  2. Adjust the trigger.
  3. Check whether the trigger works.
  4. Create the tag.
  5. Set up your target in Google Analytics.

How do I track a submission on Google Analytics?

To track form submissions on your website, all you need to do is create a tag that will send events back to Google Analytics.

  1. Create a new tag.
  2. Add the category and label you used in setting the goal in Google Analytics.
  3. Use the page path in the label if you want to track which page people are filling out a form.

How do I set up event tracking?

Event tracking using Google Tag Manager

  1. Log into Google Tag Manager.
  2. Select “Tags” from the left-hand side.
  3. Create a new tag and select Universal Analytics as the Tag Type.
  4. Set your Google Analytics Tracking ID.
  5. Choose “Event” for the track type.
  6. Set your Event Category, Action, Label and Values.

What is Event label in Google Analytics?

‘Event label’ is a way to provide additional information about specific website elements to identify a unique event, like a product name, video title, or URL. For example, if you have three videos on the same page, they’ll all have ‘Videos’ as the event category and ‘Play’ as the event action.

What are Events & custom events in Google Analytics?

Custom events are events that are not already automatically collected or recommended events. Only use custom events if the existing events don’t handle your use case. Custom events won’t show up in most standard reports so you will likely need to set up custom reporting for meaningful analysis.

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How do I track custom events in GA4?

Go to Tags > New > Google Analytics: GA4 Event. Select your existing GA 4 Configuration tag and then enter the event name. Its value is up to you.

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