FAQ

What are the four scope levels available for dimensions and metrics in google analytics

What are the metrics in Google Analytics?

What is a metric in Google Analytics? Metrics are expressed through numbers (number values, %, $, time) in a Google Analytics report: they are quantitative measurements of data and show how a website is performing in relation to a specific dimension.

What are the 4 scopes of Google Analytics?

There are 4 Ways Google Analytics ‘Scopes’ Dimensions & Metrics:

  • User = Looks at data in terms of a user’s aggregated sessions and hits (pageviews).
  • Session = Groups the component hits throughout one viewing session. …
  • Hit = Captures each view / interaction on the site.

What scope applies to custom metrics Google Analytics?

What scope applies to custom metrics?

  • Hit – the value of the custom metric is only applied to the hit with which the value was sent. Google Analytics will calculate and send the value for each hit.
  • Product – the value of the custom metric is only applied to the product with which the value was set.

What is the difference between dimensions and metrics in Google Analytics?

The dimension Page indicates the URL of a page that is viewed. Metrics are quantitative measurements. The metric Sessions is the total number of sessions. … The tables in most Analytics reports organize dimension values into rows, and metrics into columns.

What can I track with Google Analytics?

10 of the Most Important Google Analytics Metrics to Track

  • NEW OR UNIQUE VISITOR CONVERSION. …
  • SOURCES FOR INCOMING TRAFFIC. …
  • INTERACTIONS PER VISIT (PAGES/SESSIONS) …
  • RETURN VISITOR CONVERSION. …
  • VALUE PER VISIT. …
  • ‍BOUNCE RATE. …
  • LEAD GENERATION COSTS (COST PER CONVERSION) …
  • EXIT PAGES.
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What can I measure with Google Analytics?

Top 10 Things to Measure in Google Analytics

  • 1 – Audience Location. …
  • 2 – Audience Engagement. …
  • 3 – Mobile Traffic Behavior. …
  • 4 – Traffic Sources. …
  • 5 – Social Media Traffic. …
  • 6 – Site Content Trends. …
  • 7 – Page Bounce Rates. …
  • 8 – Site Search Behavior.

What are the three scopes of analytics?

User, Session, and Hit Scopes

The three most common scopes in Google Analytics: user, session, and hit. There is also product scope but is not a topic relevant to this article. These scopes allow us to sum and aggregate metrics according to our reporting needs.

What is a hit in Google Analytics?

An interaction that results in data being sent to Analytics. Each time the tracking code is triggered by a user’s behavior (for example, user loads a page on a website or a screen in a mobile app), Analytics records that activity. … Each interaction is packaged into a hit and sent to Google’s servers.

How do I learn Google Analytics?

Top 5 Ways To Learn Google Analytics

  1. Study For Free At The Google Analytics Academy.
  2. Up-skill With Free Online Tutorials & Videos.
  3. Keep Up To Date With Google Analytics Expert Blogs.
  4. Get To The Next Level With Hands-on, Practical Experience.
  5. Consider A Tailored Google Analytics Training Course.

What Cannot be collected by the default Analytics tracking code?

What cannot be collected by the default Analytics tracking code? Correct answer is: User’s favorite website.

What is bounce rate Google Analytics?

About bounce rate

Bounce rate is single-page sessions divided by all sessions, or the percentage of all sessions on your site in which users viewed only a single page and triggered only a single request to the Analytics server.

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What is custom dimension Google Analytics?

Custom dimensions and metrics are a powerful way to send custom data to Google Analytics. Web developers can use custom dimensions and metrics to segment and measure differences between logged in and logged out users, authors of pages, levels in games, or any other business data you have on a page.

How do I use custom dimensions in Google Analytics?

Set up custom dimensions

  1. Sign in to Google Analytics.
  2. Click Admin, and navigate to the property to which you want to add custom dimensions.
  3. In the PROPERTY column, click Custom Definitions > Custom Dimensions.
  4. Click New Custom Dimension.
  5. Add a Name. …
  6. Select the Scope.

What is a secondary dimension in Google Analytics?

According to Google Analytics support, “The Secondary Dimension feature allows you to define a primary dimension and then view that data by a secondary dimension within the same table. For example, in the Referral Traffic report, the default dimension is Source.

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