Analytics

Often asked: How To Setup Ecommerce Squarespace Google Analytics?

How To Enable Google Analytics Ecommerce Tracking Through Squarespace

  1. Open Google Analytics and navigate to admin.
  2. Click ‘ecommerce set-up’ in Google Analytics.
  3. Enable ecommerce: switch ON.
  4. Enable Enhanced Ecommerce Reporting: switch ON. How Can We Help You?

How do I enable ecommerce in Google Analytics?

Enable Ecommerce for a view

  1. Sign in to Google Analytics.
  2. Click Admin, and navigate to the view you want.
  3. In the VIEW column, click Ecommerce Settings.
  4. Set Enable Ecommerce to ON.
  5. Click Save.

Does squarespace allow Google Analytics?

Use our built-in integration to connect your site to Google Analytics for visitor tracking and other reporting. To start, you’ll need a Google Analytics account. You can sign up here.

Is Google Analytics Good for ecommerce?

Google Analytics is an extremely powerful tool because of the amount of information provided to ecommerce merchants. Metrics like time on page and number of sessions are helpful data points to help you better understand your site’s performance.

Does Squarespace work with Google Analytics 4?

Using Google Analytics with Squarespace is accomplished by adding a Google UA (Universal Analytics) Tracking ID, Google Analytics 4 Measurement ID, or Google Tag Manager to your site. The method you use will be determined by your Squarespace hosting plan and your level of expertise.

How do I add Google ad tracking to Squarespace?

Implement Google Ads conversion tracking on Squarespace

  1. Generate Gtag code from Google Ads.
  2. Log into your Squarespace account.
  3. Go to Settings > Advanced > Code injection.
  4. Scroll down until the Order Confirmation input.
  5. Paste your code and replace the value with {orderGrandTotal}
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How does Google Analytics Ecommerce work?

Ecommerce Tracking is a feature of Google Analytics that tracks shopping activity on your website. You can use it to track and analyze transaction data, revenue, products you’ve sold, and more. Ecommerce data in Google Analytics will give you specific insights into: Products with a high (or low) number of sales.

What is E-Commerce Analytics?

Ecommerce analytics is the process of gathering data from all areas that have an impact on your online store and using this information to understand the trends and the shift in consumers’ behavior to make data-driven decisions that will drive more online sales.

How do I export my Squarespace from Analytics?

Squarespace Analytics doesn’t allow you to export the data, so if you want to keep records you’ll have to take screenshots & save, or write down the numbers you want to track in a Google Sheet or Excel spreadsheet.

Do you have to pay for Google Analytics?

Google Analytics is what they call a “freemium” service, meaning that small businesses can use the service without paying a monthly charge, but if you want more advanced features or the ability to do more with the service, there is a recurring fee.

How do I set up conversion tracking in Squarespace?

How to Add Google Ads Conversion Tracking to Squarespace

  1. Then select Advanced.
  2. Click Code Injection and scroll down to Order Confirmation Page.
  3. In Google Ads, click Tools & Settings, Measurement, then ConversionsIf you’ve already set up your conversion, skip to download snippet. Otherwise, click the +CONVERSIONS button.
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What should I look for in Google Analytics Ecommerce?

The ecommerce overview report in Google Analytics will give you a similar overview of your sales:

  • The number of transactions.
  • Total revenue.
  • Your average order value.
  • Bestselling products.

How do you do an ecommerce analysis?

Ecommerce metrics you need to monitor on your website. Use traditional and user-driven analysis together to see the full picture. 4 user-driven ecommerce website analysis tools to help you understand user behavior. Ecommerce metrics you need to monitor on your website

  1. Bounce rates.
  2. Exit rates.
  3. Average order value (AOV)

What are the best e commerce Analytics tools?

This is why we have selected the ones that – from our point of view – are the best analytical tools for ecommerce.

  • The best analytical tools for ecommerce.
  • Google Analytics.
  • Matomo.
  • Kissmetrics.
  • Hotjar.
  • Woopra.
  • Klaviyo.
  • Visual Web Optimizer.

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