Analysis of Facebook and Instagram

What does google analytics call a url that passes parameters of useful information for reporting?

What does Google Analytics call a URL that passes data parameters for reporting?

True. What does Google Analytics call a URL that passes data parameters for reporting? – A tag. – A hit. – A dimension.

What should be included in a Google Analytics report?

The 6 Most Important Reports in Google Analytics

  1. 1.) Mobile Overview Report. Audience > Mobile > Overview. …
  2. 2.) Channels Report. Acquisition > All Traffic > Channels. …
  3. 3.) Navigation Summary. Behavior > Site Content > All Pages > Navigation Tab. …
  4. 4.) Landing Pages Report. Behavior > Site Content > Landing Pages. …
  5. 5.) Site Speed Overview Report. …
  6. 6.) Goal Overview Report.

What info does Google Analytics collect?

When the tracking code loads on the page, a hit is generated and then sent to Google Analytics. This hit gathers all of the known information about the user at that exact moment in time – a snapshot of information. This information is transmitted every time a hit is sent to GA.

What does the users metric measure in Google Analytics?

Google Analytics user metric shows how many users engaged with your site or app. … In simpler terms, “users” is the number of new and returning people who visit your site during a set period of time.

What four parameters can be included with an event hit for reporting?

Category, Action, Label, Value

An Event hit includes a value for each component, and these values are displayed in your reports. Events are user interactions with content that can be tracked independently from a web page or a screen load.

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What feature is required to send data from a web connected device like a point of sale system to Google Analytics?

What feature is required to send data from a web-connected device (like a point-of-sale system) to Google Analytics? Correct answer is: The Measurement Protocol.

How do I report analytics?

Create a Custom Report

  1. Sign in to Google Analytics.
  2. Navigate to your view.
  3. Open Reports.
  4. Click Customization > Custom Reports > +New Custom Report.
  5. Enter a Title.
  6. (Optional) Click +add report tab. …
  7. Select a report type: Explorer, Flat Table, Map Overlay, or Funnel. …
  8. Define your dimension and metrics.

What can Google Analytics tell you about your users?

With Google Analytics, you can uncover valuable data about your audience to determine which channels drive most of the traffic to your website. The Audience section provides a lot of information about the people who visit your website like their age, gender, interests, devices, and location.

What is remarketing in Google Analytics?

What is remarketing? Remarketing is an easy-to-use and efficient tool that lets you use data and metrics to create lists of site visitors, then automatically share those lists withan ad platform, such as AdWords, to show ads as visitors browse elsewhere on the internet.

Does Google Analytics collect personal information?

And that’s because Google Analytics automatically collects personal data. The basic Google Analytics tracking setup does not collect very much personal data, and the utility of this data is debatable, but it does record personal information.

Can Google Analytics track individual users?

Enable the Google Analytics User ID tracking feature by expanding the “Tracking info” property and then clicking on “User-ID”. … This view will show only data from registered users. Activating Google Analytics User-ID. Then, you can create a Google Analytics Custom Dimension that will track the user ID.

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Does Google Analytics collect IP address?

IP addresses are not available in your Google Analytics reports. So, while Google does collect IP addresses, Google doesn’t provide that data to end users. The bottom line is you are not able to see IP addresses anywhere in your Google Analytics reports.

What is the difference between KPI and metrics?

KPIs are measurable values that show you how effective you are at achieving business objectives. Metrics are different in that they simply track the status of a specific business process. In short, KPIs track whether you hit business objectives/targets, and metrics track processes.

How does Google Analytics identify unique?

The first time a device (desktop, laptop, smartphone, etc) or a browser (like chrome, internet explorer) loads your website content, Google Analytics tracking code creates a random, unique id called the client id and send it to GA server. … Every time a new id is detected, Google Analytics counts a new user.

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