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How to set up an event in google analytics

What are events Google Analytics?

Overview. Events are user interactions with content that can be measured independently from a web page or a screen load. Downloads, mobile ad clicks, gadgets, Flash elements, AJAX embedded elements, and video plays are all examples of actions you might want to measure as Events.

How do I find events in Google Analytics?

To see Events reports:

  1. Sign in to Google Analytics.
  2. Navigate to your view.
  3. Open Reports.
  4. Select Behavior > Events.

Can Google Analytics track button clicks?

You can use Google Tag Manager to track button clicks into Google Analytics without needing to modify the code on your website. I’m going to walk you through tracking clicks on a button used in a form, but you can use the same technique for tracking buttons in your navigation, banners, content, and more.

How do I set up conversions in Google Analytics?

How to Set Up Conversion Goals

  1. Step 1: Create a New Goal. First, select the Admin tab at the top of the page. …
  2. Step 2: Choose Goal Setup. …
  3. Step 3: Enter Goal Description. …
  4. Step 4: Enter Goal Details. …
  5. Step 5: Start Recording. …
  6. Step 6: View Your Data.

Where do I put Google Analytics code?

The code should be added near the top of the tag and before any other script or CSS tags, and the string ‘UA-XXXXX-Y’ should be replaced with the property ID (also called the “tracking ID”) of the Google Analytics property you wish to track.

How do I create a Universal Analytics tag?

To create a Universal Analytics transaction tag fired by the transaction event:

  1. Sign in to your Google Tag Manager account.
  2. Select a mobile container.
  3. On the left navigation bar, click Tags.
  4. Click New.
  5. Click Untitled Tag to enter the tag name Transaction Completed.
  6. Choose product Google Analytics.
  7. Enter the tracking ID.
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What is Event value in Google Analytics?

Event value is an optional metric in Google Analytics (GA) that can be used to evaluate user interactions with individual site objects or content items. By subsequent specification of the event value, it is possible to determine the monetary value of this particular user interaction. …

How do I test Google Analytics event tracking?

The simplest way to do this is to trigger the event yourself. Then, check Google Analytics to see if the event showed up. You can view your tracked events by clicking “Behavior” in the sidebar and scrolling down to “Events.” Your tracked events can be found under “Behavior” in Google Analytics.

Can Google Analytics tracking PDF views?

You can now track PDF views as a goal within this Google Analytics view. If you would like to see the full report on your Tag Manager events, click on the Behavior –> Events –> Overview report in the sidebar of Google Analytics. The Event Action report will show you the exact URLs of the downloaded PDFs.

Are Google Analytics free?

So, Is Google Analytics Free? … Google Analytics is what they call a “freemium” service, meaning that small businesses can use the service without paying a monthly charge, but if you want more advanced features or the ability to do more with the service, there is a recurring fee.

What is a click URL?

A click-through URL is a location that the viewer is redirected to when they click on a certain part of the design. There are two main types of click-through URLs: Background. Element.

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Where do I put the conversion tracking code?

Open the HTML for the page your customers reach on your website after they’ve completed a conversion—the “Thank you for your order” page, for example. This is called the conversion page. Between the body tags ( ) of the page, paste your conversion tracking tag.

How do I set up Analytics?

To set up Google Analytics, you simply have to follow these steps:

  1. Step 1: Set up Google Tag Manager. Step 2: Create Google Analytics account. …
  2. Step 2: Create Google Analytics account. …
  3. Step 3: Set up analytics tag with Google Tag Manager. …
  4. Step 4: Set up goals. …
  5. Step 5: Link to Google Search Console.

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